Spike Lee's remake of
Oldboy will go down as one of the bigger disappointments of 2013, that is, if it is remembered at all. This is unfortunate though as it feels to me that this is one of those films that was locked out and given up on before it even had a chance. Initial reaction to that previous statement goes to the fact this was originally planned as a wide release, but was quickly cut back to a limited roll-out which typically accompanies smaller films where the studios expect positive buzz and strong word of mouth to build anticipation for it once they expand to more cities. This obviously didn't happen in the case of
Oldboy as it was pretty much dead in the water from the time the earlier decision was made to push it back a month from October 25th to November 27th. Back to the initial reaction statement though, while it may go to the aforementioned unfortunate scenario it seems the truth is that this project was probably dead from the moment it was greenlit by whatever studio head thought it a good idea to remake the 2003 Korean film that has amassed an extremely loyal following and is considered a masterpiece by many. Though I always thought the purpose of re-making something was to bring it to the attention of those who might not otherwise discover the original there are those more cynical who believe the sole purpose of piggy-backing off the name of a successful foreign film and Americanizing it is purely for profit while hopefully guaranteeing a win financially; they are probably right. Still, that clearly all but backfired here as no one thought through how you might market a film where much of its story and the suspense that goes along with it are dealt in the twists and surprises the film holds close to its chest. No one seems to have thought through that this brutally dark picture isn't what most moviegoers are looking for at Thanksgiving and that it would have likely been better facing off against
Bad Grandpa than
Frozen. This piece is not meant to question why the film failed financially or in its marketing though, but instead if the film itself was even necessary. I haven't seen the original Chan-wook Park film and so I was no less than intrigued by the trailers and anxious to see what a director like Lee might do with this perplexing material.
